To Prepare For 2021, Sellers Must Grasp These Five Major SEO Trends!

According to Google, 27% of people worldwide use voice search on their mobile phones. In addition, ComScore reports that more than half of smartphone users are expected to use voice search technology in 2020. The trend of voice search is also expected to continue in 2021, and most voice search queries are very specific and easier to convert. Sellers can also pay more attention to them.

4. Go for Google Featured Snippets

Featured snippets are the shortest, most concise pieces of information that Google believes will immediately answer your query. As a result, it displays this information along with the website at the top of all search results, which hopefully leads to more clicks. To be featured by Google, sellers need to answer specific questions and write structured, high-quality content.

5. Build a trustworthy brand

The more popular a brand is, the more credible it is and the higher it will rank on Google. Therefore, sellers must work hard to build their own brand reputation, increase brand awareness, and strive to improve the website's EAT (Expertise, Authority, and Trust, that is, professionalism, authority, and credibility).

To sum up, in order to attract more visits to the website, SEO plays an indispensable role. Sellers must also continuously improve their SEO strategies according to Google's algorithm in order to attract more potential audiences.

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