Quick Look For Sellers: 15 SEO Statistics

SEO stands for Search Engine Optimization. Chinese refers to search engine optimization, which is the process of improving your website to increase its visibility in relevant searches. The more visible your website pages are in search results, the more likely you are to attract potential and existing customers to your business.

Elite Content Marketer has shared some statistics and facts about SEO, sellers, come and take a look!

1. As of December 2020, Google has 91.38% of the global search engine market share. Google's market share has hovered around 90% for a decade.

2. Google processes more than 3.5 billion search queries every day and more than 40,000 searches per second.

3. Research from Hitwise shows that mobile devices account for 58% of all Google searches.

4.51% of smartphone users discovered a new company or product while searching on their phone.

5. In Backlinko’s search results study, only 0.78% of searchers clicked on a result on the second page.

6. Users using Google for local search queries visit 1.5 billion locations each month, which represents 32.8% of all internet users who visit local businesses.

7. In 2020, 87% of consumers read online reviews of local businesses, and 94% said positive reviews made them more likely to choose that business.

8. According to Google, 27% of the world’s population conducts voice searches on mobile devices. Globally, of the 3.5 billion smartphone users, 1.1 billion use voice technology at least once a week.

9. People use voice assistants in their living rooms (52%), bedrooms (25%) and kitchens (22%).

10.Ahrefs found that over 66% of pages have no links.

11.Jumpshot data found that approximately 8% of searches are phrased with questions.

12. Google displays only 8.5 organic mobile search results on page 1 on average.

13. The average organic click-through rate for the first Google mobile search result is 26.9%.

14. SEO drives approximately 20 times more visits than PPC on mobile and desktop.

15. Backlinko’s analysis of 1.3 million YouTube videos found that the number of comments, views, shares and likes were closely related to higher YouTube rankings.

In summary, sellers can refer to the above data to reasonably arrange the focus of SEO work. Moreover, sellers must also be prepared to fight a protracted battle.