To Improve Website Rankings, Sellers Can Refer To These Six Tips!

According to Wikipedia, Google is the most commonly used search engine by users, processing more than 5.4 billion searches every day, and its market share was as high as 92.16% in December last year.

However, all clicks are not evenly distributed, and better ranking means more clicks, which makes good website ranking one of the most important factors in increasing website traffic. Amanda Todd shared some tips that can greatly improve website rankings. Sellers, come and take a look!

1. Fix errors and invalid links

Error pages and dead links not only negatively impact your website rankings, but also impact your users’ browsing experience. Because of this, sellers need to regularly review and maintain their websites to fix problems in a timely manner.

2. Optimize for mobile devices

About half of all Google searches originate from mobile devices. This proportion has been rising steadily over the past few years. Therefore, optimizing your website for mobile devices is crucial.

3. Improve loading speed

Research shows that users expect any website to load in 3 seconds or less, otherwise they will leave the site. In order to reduce the bounce rate of the website and improve the website ranking, sellers must ensure that their website loads quickly.

4. Add relevant external links

High-quality outbound links increase your website's credibility and authority, which in turn can have a positive impact on your website rankings. Sellers should be careful to link to high-quality websites with industry authority to signal to Google that you are a good source of information.

5. Optimize images

Adding images to your content breaks up the text, making it more visually appealing and adding value to the reader. Using alt tags in images can help explain your content to Google. By editing images, sellers can also ensure high loading speeds.

6. Watch your URLs

URLs that are informative and direct are easier for Google to parse and for your users to remember. Set up a good domain name that represents your business, use a clear page hierarchy, and use a static URL system that includes keywords.

Sellers should avoid using stop words such as "and", "or", "of", "but", etc. in the URL and instead focus on the main keywords in the title to keep the link short and concise.

Google rankings are not static, and improving Google rankings does not take effect in a day or two. All you have to do is follow SEO best practices and continuously improve your website to achieve better rankings in Google in the long term.